350.org Green - Our Daily Green

Wednesday, October 21, 2009

350.org Green

350.org was founded by U.S. author Bill McKibben, who wrote one of the first books on global warming for the general public, and a team of university friends.

The number 350 signifies the safe upper limit of carbon dioxide in the atmosphere. Currently the number is 387, but can be changed with some simple choices.

In 2007 a campaign called Step It Up organized over 2,000 rallies at iconic places in all 50 states. Their creative actions - from skiers descending a melting glacier to divers hosting an underwater action - helped convince many political leaders, including then Senator Barack Obama, to adopt our common call to action: cutting carbon 80% by 2050.

This year, the day is October 24, Saturday.
350 video

3 comments :

John Ettorre said...

Some interesting stuff here, Kim. Thanks for the education.

Kim said...

Dear John, where have you been? (code for, you've been missed!)

John Ettorre said...

I'm back now, Kim. Just too many web copy deadlines for a bit there. I'm a big believer in taking care of bidness, as the Texans like to say, first.