Pinkwashing is a term Our Daily Green recently discovered in relation to the pink explosion our nation has created to bring about awareness for breast cancer. Frequent readers will remember that the turning point in my personal green lifestyle was a series of cancer diagnosis * among close friends and family members. Cancer is something we're all too aware of in this household.
*(Within a 6 month period, about eight years ago, six close friends or family members were diagnosed with some sort of cancer. Today only one of those six is alive. Their diagnosis' rattled me so much. I consider myself a problem solver, but there seemed to be no solution to this horrifying disease. All I could do was consider what I grew up with and what I knew. Cancer is an abnormal growth of cells. What causes cells to grow abnormally or mutate?)